Author(s): Stephen R. Covey (Read by)

Audio

LEADERS MAKE THE DIFFERENCE IN GREAT ORGANISATIONS. In today's global, knowledge-based world, the call for organisational greatness is greater than ever before. Sustainable financial performance, intense customer loyalty, a winning culture, and a distinctive contribution in the marketplace are hallmarks of truly great organisations. Great organisations are created by great leaders ? leaders who can unleash the highest and best contributions of their team toward their organisation's most critical priorities. Every organisation and every leader aspires to greatness. But why do only a few achieve it? The answer may lie in the execution of the 4 Imperatives.